5 + 8
An advertising, branding and creative strategy agency in Houston, Texas

2018 Q2 RLL Report

 
2018 Q2 Marketing Report 

1. Social Media

 
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ENGAGEMENT +34%

The sum of reactions, comments and shares is up over Q1 2018

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ENGAGEMENT -15%

The sum of reactions, comments and shares is down from Q1 2018

 

Facebook Likes by Quarter

Post Frequency

 

Key Performance Indicators

Followers

 
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FACEBOOK

Most link clicks: 77

The number of clicks on links within the ad that led to destinations or experiences, on or off Facebook. 

 
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FACEBOOK

Best cost per result:  $0.30

Cost per result indicates how cost-efficiently you achieved the objectives you set in your ad campaign. 

 
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TWITTER

Most Clicks: 17

The number of clicks on tweets within that led to destinations or experiences, on or off Twitter. 

 

 

FACEBOOK

Top Organic Post

An organic post is one that was not boosted or funded.

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INSTAGRAM

Top Organic Post

An organic post is one that was not boosted or funded.

 

 

2. Email Marketing

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CAI Annual Conference (Booth #432) Update

Top Open Rate: 27%

Open rate is a measure of how many people on an email list open (or view) a particular email campaign.

 

NAA Email Blast #1

Top Click Rate: 3%

The percentage of people visiting a page who access a link from the email. 

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3. Website Insights

Top Referral Sites (Pending Access to Google Analytics)

Pending Access to Google Analytics

Detailed Reports


Lets discuss on our next call. Thank you, 5 + 8 Team.